Performance of Sales and Operation Plan : Literature review & Perspectives of improvement
Hamza SAMOUCHE, Abdellah EL BARKANY, Ahmed EL KHALFI
Abstract
The impact of Globalization on business management was very significant, specifically on supply chain management. Given the important link between industrial and commercial planning as a tool determining the strategic objectives of the company and the production plan, the choice of a good SOP model taking into account all the constraints proves to be therefore determining.
Our objective in this article is to present some definitions of Sales & Operation plan in the literature, to give an insight on the various researches and publications realized, and finally discuss about perspectives of improvement.
Keywords
References
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